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Barb

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Reply with quote  #1 
Any of you all ever used Shopify?
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ArtsyCrafteryStudio

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Reply with quote  #2 
I've wanted to, but it's out of my budget, at least at this time. I'm designing selling pages at my website The Creative Seller, and other blogs that I haven't yet launched. I use Paypal buttons and my Paypal.me link to add Buy Now links for each product. That's what I'm doing to have my own selling shops.
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Barb

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Where is your website located? I am not very tec savy so have to rely on something that is already made up for me.
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ArtsyCrafteryStudio

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Reply with quote  #4 
Quote:
Originally Posted by Barb
Where is your website located? I am not very tec savy so have to rely on something that is already made up for me.


It's a Blogger blogsite that I've set up as a website, and I bought the domain name TheCreativeSeller.com

It's a comprehensive website where I share crafting, arting, writing, home & garden, business, marketing, etc. Have started a selling page for products and one for services. You can find links in the top navigation bar.

I tried Weebly, Wix, Yola but I just don't have the time to build them, though they are easy and you don't have to know coding. I've been blogging with Blogger for years, so it was easy to morph my blog into a website. The homepage is set up to look less bloggish. It doesn't look like a perfect website, but it's good enough for me.

You can see one of my Paypal buttons here, where I've listed a college textbook at my used books site. It's only a blog, not like The Creative Seller: Used Memories Bookshop 
Just scroll down past the red guidelines and you will see the textbook and the yellow Paypal buttons.

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spoosyboo

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Reply with quote  #5 
I had a shopify site for a few years, it is a great site and has a lot of bells and whistles.  However, getting sales with it was a challenge.  I do not know why, I have had other websites that this was a not a worry.  For some inexplicable reason though shopify just was not profitable for me.  
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ArtsyCrafteryStudio

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Reply with quote  #6 
Quote:
Originally Posted by Barb
Where is your website located? I am not very tec savy so have to rely on something that is already made up for me.


Not sure why you are looking to create your own shop, because without heavy promotion you'll more than likely get less traffic, if any, than you do at AY, Etsy, etc. You would really have to spend time driving traffic there for sure. Because of that, making a go with your own online shop is very challenging. If you are disappointed in the traffic at selling venues, it's possible you'd be more disappointed with your own shop.

Etsy, Zibbet and Bonanza all offer personal websites to sellers. Etsy calls theirs Pattern Sites and Bonanza has Webstores. Have you thought about trying something like that? But if you're looking to have a shop that is not associated with a venue, then that would not work.

I Googled the most simple online store builders for those who know nothing, and on three lists Wix was first. I've tried Wix and there are still templates to choose and blocks of elements to add to the pages to lay them out. All of the website builders require you to design your pages. They can be simple but you still have to drag and drop elements into whatever template you choose. I haven't run across any with complete designs where you just add your products. That doesn't mean there isn't one.

I heard that Big Cartel is good, but don't know anything about it myself. Don't know if good means easy. Go Daddy was supposed to be at one time the most easy, but a craft friend of mine had trouble with it. 

I sincerely hope you find a program that will work for you. To me, everything is so complicated and takes a massive amount of time,  no matter what it is and even with all of the knowledge and experience that I have. Not sure what's better, knowing more, or knowing less! [eek] The more I learn, the more I want to learn, and the more I need to learn. [crazy]

One day I think I'll just sit down and not learn anymore, and enjoy nature.[smile]

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BitsysBaubles

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Reply with quote  #7 
I would like someone to explain exactly what driving traffic means.
Does that mean blogging and or bragging?
It is such a broad statement for a seemingly complicated endeavor.
I myself, would just like to create products and not have to be a
marketing major, blogger, etc.
I post sets on Polyvore,  Pinterest and Facebook. As far as I know,
nothing has made a difference in my sales.
I agree that having your own website would be like living on an island,
so someone please enlighten me as to what driving traffic means to you!
 
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Christine

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Reply with quote  #8 
As crafters many of us are great at what we do, crafting.  Not many are very successful financially because we do not have the business acumen to properly analyse our costs and advertise our businesses.  (That has given me an idea for a future blog).

If you have a physical shop in a busy high street and have a few nice things in the window you will probably get a lot of footfall, people visiting your shop.  If you are in an out of the way street you will have to try harder to drive traffic, ie people, into your shop.

On the internet it is even harder, on the street there are only a few shops. On the web there are millions, all offering their wares to the same group of people so we have to try harder to encourage people (drive traffic) into our shops and encourage them to buy.  We have to advertise, some people are great at advertising themselves, blogging, bragging and getting free advertising.  Others of us have to work harder to drive traffic to our shops. 

Maybe we should all print off posters with "come and shop at Artyah.com" in big letters and explain what Artyah is in smaller print, and stick them everywhere we can as well as all the social media advertising.

Basically I see driving traffic to your shop is getting people to visit and buy.

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Barb

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Reply with quote  #9 
Quote:
Originally Posted by Christine
As crafters many of us are great at what we do, crafting.  Not many are very successful financially because we do not have the business acumen to properly analyse our costs and advertise our businesses.  (That has given me an idea for a future blog).

If you have a physical shop in a busy high street and have a few nice things in the window you will probably get a lot of footfall, people visiting your shop.  If you are in an out of the way street you will have to try harder to drive traffic, ie people, into your shop.

On the internet it is even harder, on the street there are only a few shops. On the web there are millions, all offering their wares to the same group of people so we have to try harder to encourage people (drive traffic) into our shops and encourage them to buy.  We have to advertise, some people are great at advertising themselves, blogging, bragging and getting free advertising.  Others of us have to work harder to drive traffic to our shops. 

Maybe we should all print off posters with "come and shop at Artyah.com" in big letters and explain what Artyah is in smaller print, and stick them everywhere we can as well as all the social media advertising.

Basically I see driving traffic to your shop is getting people to visit and buy.


Well said Christine

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ArtsyCrafteryStudio

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Reply with quote  #10 

Quote:
Originally Posted by BitsysBaubles
I would like someone to explain exactly what driving traffic means.
Does that mean blogging and or bragging?
It is such a broad statement for a seemingly complicated endeavor.
I myself, would just like to create products and not have to be a
marketing major, blogger, etc.
I post sets on Polyvore,  Pinterest and Facebook. As far as I know,
nothing has made a difference in my sales.
I agree that having your own website would be like living on an island,
so someone please enlighten me as to what driving traffic means to you!
 


"I post sets on Polyvore,  Pinterest and Facebook. As far as I know,
nothing has made a difference in my sales."

This is driving traffic to a place where potential customers can view and hopefully buy your products or services. There are links in your posts that direct visitors to a selling destination. That's driving traffic.

When you love what you do and you love your products/services, you automatically want to talk about them and share. Now, how much time you have to do that is the difference between research, development, designing, making, listing, shipping, business management; and your total activity or wake time. For most of us there is no free time, but for me it is important to squeeze out time to promote. I don't want to ever just depend on someone else or a website to promote me. Even the big E is no longer fulfilling the hopes of not only new and non-successful sellers, but successful sellers also.

Promoting what you do and driving traffic to places that can result in sales is a practice that has to be constantly evaluated. If Polyvore, Pinterest and Facebook are not paying off for you, then you have to replace them with promotional activities that will.


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BitsysBaubles

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Reply with quote  #11 
I do love what I do, but I don't brag about it.
Call me silly, but people either like what they see or they don't. 
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Christine

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Reply with quote  #12 
Do you mean advertising or bragging.
I see bragging as "I/my items are the biggest/best/most expensive/cheapest etc

Advertising is more - I/we have this, it is great for this/that/the other,  come and see what else I/we have.

Advertising is necessary to bring people to Artyah and tell them about the site.  It is still very new and thus we need to let both sellers and customers know it exists.

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ArtsyCrafteryStudio

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Reply with quote  #13 
Quote:
Originally Posted by BitsysBaubles
I do love what I do, but I don't brag about it.
Call me silly, but people either like what they see or they don't. 
And for those who never see your work, but who could, they never have a chance to like it, buy it and benefit from it.

Bragging is not a concept that has or would ever apply to advertising, promotion & public relations for me. As a business person who creates and designs products that could add value to people's lives and make them happy, I can't conceive of viewing my promotional activities as bragging.

If I don't make an effort to identify those who would need and like my products and services, and explain it to them, i.e., target marketing, then I feel that I am denying them a chance to benefit from who I am and what I have to offer.

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spoosyboo

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Reply with quote  #14 
Agree with others that promoting your shop is not bragging.  To drive traffic (get folks to visit) to your shop you have to catch their attention and give them a reason to click and follow through to see what you offer AND give them a reason to buy what you have vs someone else.  Giving them a reason I call converting them from a looker to a buyer.  What is in your ad copy that gets them to click through and then when they click through what gets the to buy what you have?  I think #1 is knowing the type of person (age range, demographic (where they might live etc) that would like what you make. 
For example if you like what you make and your friends like what you make and they buy it then that is your demographic and those are the folks you want to attract.  For example are you 69, female and have a large extended family? Then what about what you make appeals to you and most of all would you buy what you make (if you are your target customer) and why would you?  Apply those answers to who you are trying to reach online.  Advertise where they are, promote where they are with invitations to shop using visually appealing graphics they would like. The when they click, provide a product and within that product description and in your ad give them the reason they should make that purchase.  You have to reach a lot of people to get a few buyers, the longer you are around and the fresher you keep your offerings and the constant reaching out will build your business.  Repeat customers are the most cost effective customers, so also keep in mind what will keep folks coming back?   Active and constant promotion keeps you in front of people vs the other seller that only promotes every once in a while.  

One place you can look to see what things seems to sell well is Craft Count.  It tracks the Etsy sellers overall and by category that sell the most.  It is a tool like many others that you can use to gauge where your work falls in the spectrum of sellers.  

I hope this helps, even though my answer might be a bit more than answering the original question...

😉 

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ArtsyCrafteryStudio

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Reply with quote  #15 
ALL of this ^^^ by spoosyboo! ♥♥♥


"You have to reach a lot of people to get a few buyers..."

" To drive traffic (get folks to visit) to your shop you have to catch their attention and give them a reason to click and follow through to see what you offer AND give them a reason to buy what you have vs someone else.  Giving them a reason I call converting them from a looker to a buyer.  What is in your ad copy that gets them to click through and then when they click through what gets the to buy what you have?  I think #1 is knowing the type of person (age range, demographic (where they might live etc) that would like what you make. "

"Active and constant promotion keeps you in front of people vs the other seller that only promotes every once in a while."



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